by GFAR
How can digital education empower coffee professionals at origin and transform the industry, considering the challenges posed by outdated data collection methods and the limited implementation of digital tools?
Gersón Solórzano, a certification technician from the San Marcos area in the Honduran department of Ocotepeque, is employed by UnioCasmo. This local union of coffee organizations supports approximately 350 smallholder coffee producers by providing various services, including technical assistance, access to financial support and market opportunities, and assistance with certifications. The organization prides itself on producing traceable coffee, a highly sought-after quality in the Global North. However, the process of registering farm data on paper remains arduous and prone to human errors, hindering efficiency and progress.
Despite the widespread availability of digital solutions, many farmers and farmer organizations still rely on manual notepads for recording essential information, such as crop volume and fertilizer usage. The implementation of digital tools…
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